As a business owner, you can offer a special discount on a card that local sports teams sell to the community. Team supporters who buy the card get access to your discount when they visit your business.

It's free advertising for you, and it helps the teams by giving them something valuable to sell to their supporters. So, you get more foot traffic, supporters get discounts, and the team raises the money they need – it’s a win-win-win.

There are two types of discount offers you can make:

1. CARDBACK OFFERS are repeat use offers. That means customers are encouraged to traffic your store often. (All offers expire within a year of the fundraiser start date.) For each team card, there are around 20 cardback offers from various local merchants.

2. KEYTAG OFFERS are limited use offers. That means customers can only use those offers a set number of times that you determine. Keytag offers are generally stronger offers. For each card, there are only 5 keytag offers total.

Click here for real-life examples of cardback and keytag offers from other businesses.